Six Figure Etsy Seller | Sell Digital Products, Etsy Business, Passive Income, Side Hustle
The Go To Podcast to Learn How to Sell + Scale Digital Products on Etsy ** HOSTED BY A TOP 0.1% ETSY SELLER ** Are you stuck in information overload, consuming all the Etsy advice but still can’t figure out what leads to sales? Is overthinking your product or niche keeping you paralyzed in research mode instead of taking action? Do you want to start selling digital products on Etsy but feel overwhelmed on where to begin? Have you convinced yourself that you “don’t have time” to build the business—but deep down, you know that’s just fear talking? You’re not alone, and you don’t have to figure this out on your own. The truth is, success on Etsy isn’t about working harder or consuming more information—it’s about focusing on the right things. That’s where I come in. Inside this podcast, you’ll learn how to start, grow, and scale a profitable Etsy business, generate passive income on autopilot, and free up your time—so you can make more money while working less and finally create the freedom you’ve been chasing. Hey, I’m Jacqueline—boy mom, former teacher, and a serial side hustler who tried everything to make money online. From virtual assistance to MLMs to Print on Demand, nothing clicked. I was chasing success but found nothing but burnout and frustration. That all changed when I stopped trading time for money and cracked the code on selling digital products on Etsy. I built multiple successful Etsy shops, became a Top 0.1% Etsy Seller, and turned my business into a multiple six-figure machine—all without packing orders or being glued to my laptop. Now, I help entrepreneurs like you ditch the overthinking, skip the guesswork, and start making real money with digital products. This business has given me the freedom to be more present with my family, live life on my own terms, and create a future on my own schedule. I’ve mastered a strategy that not only changed my life—but has the power to change yours too. And I can’t wait to share it with you! If you’re ready to turn your Etsy shop into a consistent passive income stream, grow your Etsy shop without burnout, and finally build a business that fits into your life—without relying on social media or endless hustle—this podcast is for you. It’s time to redefine success and create the freedom you’ve been chasing. So, reheat that coffee and pop in those earbuds—it’s time to start binge-listening to your new favorite podcast. Intro: Are you stuck in information overload, consuming all the Etsy advice but still don’t know what will actually make sales? Is overthinking your product or niche keeping you paralyzed in research mode instead of taking action? Do you want to start selling digital products on Etsy but feel overwhelmed on where to begin? Well, there’s a way to build a profitable Etsy business, generate passive income on autopilot, and create the time and financial freedom you’ve been craving. I’m Jacqueline Butler—a boy mom, a multiple six-figure and Top 0.1% Etsy seller, and your go-to guide for selling and scaling digital products on Etsy. And you’re listening to Six Figure Etsy Seller—the podcast that helps you turn your Etsy shop into a consistent passive income stream. We talk strategy, sales, mindset, and how to build a business that fits into your life—without social media, burnout, or endless hustle. So, reheat that coffee, pop in those earbuds, and let’s dive into today’s episode. | LEARN FROM ME | Etsy Profits PRO - Course + Coaching Program www.jacqueline-butler.com/etsyprofitspro | OTHER STEPS | FREE Masterclass: www.jacqueline-butler.com/freemasterclass FREE 5-Step Starter Guide: www.jacqueline-butler.com/starterguide FREE Facebook Community: www.jacqueline-butler.com/freegroup Website: www.jacqueline-butler.com Get In Touch: jb@jacqueline-butler.com Instagram: www.instagram.com/jacquelinebutler.co
Episodes

6 days ago
6 days ago
Not sure what to even create that will sell? You’re not alone—so many Etsy sellers get stuck before they even start, wondering, What should I even make?
Well my friend, today’s episode is going to solve that problem for you.
I’m breaking down the hottest Etsy niches of 2025 and giving you over 50 digital product ideas that you can start creating right now—before these trends hit their peak.
So if you’ve been spinning your wheels, second-guessing every product idea, or just need a creative spark—this is your episode. Grab your coffee, get cozy, and let’s dive into the most profitable opportunities on Etsy this year.
xo,
Jacqueline
| LEARN FROM ME |
Etsy Profits PRO - Course + Coaching Program
www.jacqueline-butler.com/etsyprofitspro
| OTHER STEPS |
Join My Email List & Get a FREEBIE!www.jacqueline-butler.com/freeguide
FREE Masterclass:www.jacqueline-butler.com/freemasterclass
FREE 5-Step Starter Guide:www.jacqueline-butler.com/starterguide
FREE Facebook Community:www.jacqueline-butler.com/freegroup
Website:www.jacqueline-butler.com
Get In Touch:jb@jacqueline-butler.com
Instagram:www.instagram.com/jacquelinebutler.co

Tuesday Mar 18, 2025
Tuesday Mar 18, 2025
What if scaling to six figures wasn’t about doing more or hustling harder, but about focusing on the right things?
If you’ve ever felt like success on Etsy is just out of reach, I’ve been there. I used to believe I had to constantly create more, grind harder, and be everywhere to grow my shop. But guess what? That wasn’t the secret at all.
Today, I’m sharing the six things that took me from a brand-new Etsy seller to a multiple six-figure business owner. These are the mindset shifts, strategies, and lessons that changed everything for me—and they can change everything for you too.
So grab your coffee, get cozy, and let’s dive in.
xo,
Jacqueline
| LEARN FROM ME |
Etsy Profits PRO - Course + Coaching Program
www.jacqueline-butler.com/etsyprofitspro
| OTHER STEPS |
Join My Email List & Get a FREEBIE!www.jacqueline-butler.com/freeguide
FREE Masterclass:www.jacqueline-butler.com/freemasterclass
FREE 5-Step Starter Guide:www.jacqueline-butler.com/starterguide
FREE Facebook Community:www.jacqueline-butler.com/freegroup
Website:www.jacqueline-butler.com
Get In Touch:jb@jacqueline-butler.com
Instagram:www.instagram.com/jacquelinebutler.co

Tuesday Mar 11, 2025
Tuesday Mar 11, 2025
Still using Etsy strategies from 2016? That might just be why your sales aren’t where you want them to be.
The reality is, a lot of the free Etsy advice floating around on blogs, YouTube, and even social media is completely outdated. And if you’re trying to piece together a solid strategy from 100 different sources? It’s not going to work.
Etsy has evolved, and what worked years ago is not just outdated—it’s actually hurting your shop.
Today, I’m calling out five Etsy strategies that you need to STOP using in 2025—and what to do instead. Because if you’re serious about growing your shop, getting more sales, and making this a real business, you need to be using strategies that actually work right now.
So grab your coffee, get cozy, and let’s get into it.
xo,
Jacqueline
| LEARN FROM ME |
Etsy Profits PRO - Course + Coaching Program
www.jacqueline-butler.com/etsyprofitspro
| OTHER STEPS |
Join My Email List & Get a FREEBIE!www.jacqueline-butler.com/freeguide
FREE Masterclass:www.jacqueline-butler.com/freemasterclass
FREE 5-Step Starter Guide:www.jacqueline-butler.com/starterguide
FREE Facebook Community:www.jacqueline-butler.com/freegroup
Website:www.jacqueline-butler.com
Get In Touch:jb@jacqueline-butler.com
Instagram:www.instagram.com/jacquelinebutler.co

Tuesday Mar 04, 2025
Tuesday Mar 04, 2025
Introverts, this one’s for you. If the idea of starting a side hustle has always felt draining - because you don’t want to spend hours on social media, network with strangers, or constantly put yourself out there - then you’re about to hear why Etsy digital products might just be your dream business model. No talking, no selling, no constant customer interactions - just a smart, low-maintenance way to make money on your own terms.
If that sounds like exactly what you’ve been looking for, grab your coffee, get comfy, and let’s talk about why this is the perfect side hustle for introverts.
xo,
Jacqueline
| LEARN FROM ME |
Etsy Profits PRO - Course + Coaching Program
www.jacqueline-butler.com/etsyprofitspro
| OTHER STEPS |
Join My Email List & Get a FREEBIE!www.jacqueline-butler.com/freeguide
FREE Masterclass:www.jacqueline-butler.com/freemasterclass
FREE 5-Step Starter Guide:www.jacqueline-butler.com/starterguide
FREE Facebook Community:www.jacqueline-butler.com/freegroup
Website:www.jacqueline-butler.com
Get In Touch:jb@jacqueline-butler.com
Instagram:www.instagram.com/jacquelinebutler.co

Tuesday Feb 25, 2025
Tuesday Feb 25, 2025
Ever feel frustrated when people doubt you? Copy you? Say no to you? What if instead of fighting it, you just… let them? In today’s episode, we’re diving into The Let Them Theory by Mel Robbins. An absolute game-changer in business and in life. And, of course, I’m breaking down how this mindset shift applies directly to growing your Etsy shop.
If you’ve ever worried that it’s too late to start an Etsy shop, or you’ve found yourself comparing your progress to others… this episode is for you. I’m giving you 10 powerful mindset shifts that will change the way you approach your business, your success, and how you handle setbacks.
So grab your coffee (or let’s be real, if you are like me, you're already on your third coffee of the day), and let’s get into it!
xo,
Jacqueline
| LEARN FROM ME |
Etsy Profits PRO - Course + Coaching Program
www.jacqueline-butler.com/etsyprofitspro
| OTHER STEPS |
Join My Email List & Get a FREEBIE!www.jacqueline-butler.com/freeguide
FREE Masterclass:www.jacqueline-butler.com/freemasterclass
FREE 5-Step Starter Guide:www.jacqueline-butler.com/starterguide
FREE Facebook Community:www.jacqueline-butler.com/freegroup
Website:www.jacqueline-butler.com
Get In Touch:jb@jacqueline-butler.com
Instagram:www.instagram.com/jacquelinebutler.co
| MENTIONS |
The Let Them Theory by Mel Robbinshttps://a.co/d/2zn5qGQ

Tuesday Feb 18, 2025
Tuesday Feb 18, 2025
Remember that brand-new Etsy shop I started from scratch a few months ago? The one I shared all the details about in Episode 39? Well, today, we’re doing a little experiment follow-up because it’s been four months, and I’m pulling back the curtain on exactly what’s happened since then.
Did it grow? Did sales pick up? Am I seeing the same success as my first Etsy shop, or has this whole thing flopped? I’m sharing all the juicy details, including some unexpected wins, what’s working, what’s not, and the BIGGEST takeaway from this whole experience.
If you’re wondering what it really looks like to scale a digital product shop on Ets or if it’s too late to start an Etsy shop right now in 2025, this episode is for you. Grab your coffee, and let’s get into it.
xo,
Jacqueline
| LEARN FROM ME |
Etsy Profits PRO - Course + Coaching Program
www.jacqueline-butler.com/etsyprofitspro
| OTHER STEPS |
Join My Email List & Get a FREEBIE!www.jacqueline-butler.com/freeguide
FREE Masterclass:www.jacqueline-butler.com/freemasterclass
FREE 5-Step Starter Guide:www.jacqueline-butler.com/starterguide
FREE Facebook Community:www.jacqueline-butler.com/freegroup
Website:www.jacqueline-butler.com
Get In Touch:jb@jacqueline-butler.com
Instagram:www.instagram.com/jacquelinebutler.co
| MENTIONS |
eRank
www.eRank.com

Tuesday Feb 04, 2025
Tuesday Feb 04, 2025
Let’s talk about something that seems to pop up in almost every Etsy seller’s journey - ADS. You’ve probably heard people say, ‘If you’re serious about your shop, you NEED to run Etsy Ads.’ But let me tell you a little secret: I’ve never spent a penny on Etsy Ads, and I’ve still managed to build a shop with almost 100,000 sales and over 6,000 five-star reviews. So, are Etsy Ads really worth it? Or are you just setting money on fire? Today, I’m breaking it all down - the mistakes I see new sellers make, when ads actually make sense, and how to build your shop WITHOUT wasting your hard-earned cash.
Whether you’re just starting out or debating whether to turn those Etsy Ads on, this episode is for you. So…go grab your coffee, and let’s get into it.
xo,
Jacqueline
| LEARN FROM ME |
Etsy Profits PRO - Course + Coaching Program
www.jacqueline-butler.com/etsyprofitspro
| OTHER STEPS |
Join My Email List & Get a FREEBIE!www.jacqueline-butler.com/freeguide
FREE Masterclass:www.jacqueline-butler.com/freemasterclass
FREE 5-Step Starter Guide:www.jacqueline-butler.com/starterguide
FREE Facebook Community:www.jacqueline-butler.com/freegroup
Website:www.jacqueline-butler.com
Get In Touch:jb@jacqueline-butler.com
Instagram:www.instagram.com/jacquelinebutler.co
| MENTIONS |
eRank
www.eRank.com

Monday Jan 27, 2025
Monday Jan 27, 2025
Let’s be real for a second - how many times have you had that “lightbulb moment” where you think to yourself, “I should start an Etsy shop!” Maybe it’s been on your vision board for a while, maybe it’s been on your mind or heart for a while, or maybe the idea just hit you like a glitter bomb of inspiration from this podcast (you are welcome by way) Either way, this episode is for YOU.
Because while the idea of starting an Etsy shop is exciting, I know it can feel totally overwhelming. Like, where do you even begin? Don’t worry, I’ve got you covered.
Today, I’m walking you through everything you NEED to know to start your Etsy shop in 2025, from avoiding rookie mistakes to setting yourself up for passive income from the start. Trust me, if I could go back and give my past self a cheat sheet, this would be it.
xo,
Jacqueline
| LEARN FROM ME |
Etsy Profits PRO - Course + Coaching Program
www.jacqueline-butler.com/etsyprofitspro
| OTHER STEPS |
Join My Email List & Get a FREEBIE!www.jacqueline-butler.com/freeguide
FREE Masterclass:www.jacqueline-butler.com/freemasterclass
FREE 5-Step Starter Guide:www.jacqueline-butler.com/starterguide
FREE Facebook Community:www.jacqueline-butler.com/freegroup
Website:www.jacqueline-butler.com
Get In Touch:jb@jacqueline-butler.com
Instagram:www.instagram.com/jacquelinebutler.co
| MENTIONS |
eRank
www.eRank.com

Tuesday Jan 07, 2025
Tuesday Jan 07, 2025
You know that saying, 'Be careful what you wish for'? Well, let me tell you, this holiday season, we learned just how true that can be! And I’m talking about every Etsy seller’s dream… and maybe their worst nightmare too. Picture this: your shop is on fire - in a good way - and orders are pouring in faster than you can say ‘cha-ching.’ Sounds amazing, right? Well, let me tell you about the time my mom’s physical product shop hit that point during the holidays, and we were NOT ready for it.
It was so insanely exciting… until it wasn’t. I’m talking major stress, sleepless nights, and eventually having to hit the dreaded ‘Vacation Mode’ button.
But here’s the kicker: while I was helping my mom deal with all that, my digital product shop was just… coasting. No stress, no hiccups, just passive income rolling in while I focused on helping her and my family. It was a night-and-day difference, and I’m going to break it all down for you today.
xo,
Jacqueline
| LEARN FROM ME |
Etsy Profits PRO - Course + Coaching Program
www.jacqueline-butler.com/etsyprofitspro
| OTHER STEPS |
Join My Email List & Get a FREEBIE!www.jacqueline-butler.com/freeguide
FREE Masterclass:www.jacqueline-butler.com/freemasterclass
FREE 5-Step Starter Guide:www.jacqueline-butler.com/starterguide
FREE Facebook Community:www.jacqueline-butler.com/freegroup
Website:www.jacqueline-butler.com
Get In Touch:jb@jacqueline-butler.com
Instagram:www.instagram.com/jacquelinebutler.co
| MENTIONS |
eRank
www.eRank.com

Tuesday Dec 17, 2024
Tuesday Dec 17, 2024
Hey hey, my friend! I’ve got a bit of a personal one for you today, and honestly, I wasn’t sure if I’d even have time to sit down and record this, but here I am, because I think that this message is so important.
So, life threw my family a major curveball recently. My husband— God bless him—tore his Achilles last week, and let me tell you, the recovery for that is no joke. I’m officially wearing ALL the hats right now: nurse, mom, wife, all around holiday magic maker, and oh yeah, business owner of 2 Etsy shops, a podcast, and Etsy Coach. It’s A LOT, especially during the holiday season, but here’s the thing—it’s also a reminder of why I am SO grateful for this business model I’ve built with Etsy and digital products.
Today, I want to talk about why passive income is an absolute game-changer, especially when life doesn’t go according to plan. Whether it’s taking a break for something like a vacation, for the holidays, or, in my case, stepping away to care for a family member on TOP of the holiday season, having a business that works for YOU —even when you’re not actively working—is such a gift.
xo,
Jacqueline
| LEARN FROM ME |
Etsy Profits PRO - Course + Coaching Program
www.jacqueline-butler.com/etsyprofitspro
| OTHER STEPS |
Join My Email List & Get a FREEBIE!www.jacqueline-butler.com/freeguide
FREE Masterclass:www.jacqueline-butler.com/freemasterclass
FREE 5-Step Starter Guide:www.jacqueline-butler.com/starterguide
FREE Facebook Community:www.jacqueline-butler.com/freegroup
Website:www.jacqueline-butler.com
Get In Touch:jb@jacqueline-butler.com
Instagram:www.instagram.com/jacquelinebutler.co