Six Figure Etsy Seller | Sell on Etsy, Digital Products, Passive Income, Online Business, Money Mindset
The Go To Podcast to Learn How to Sell + Scale Digital Products on Etsy ** HOSTED BY A TOP 0.1% ETSY SELLER ** Are you stuck in information overload, consuming all the Etsy advice but still can’t figure out what leads to sales? Is overthinking your product or niche keeping you paralyzed in research mode instead of taking action? Do you want to start selling digital products on Etsy but feel overwhelmed on where to begin? Have you convinced yourself that you “don’t have time” to build the business—but deep down, you know that’s just fear talking? You’re not alone, and you don’t have to figure this out on your own. The truth is, success on Etsy isn’t about working harder or consuming more information—it’s about focusing on the right things. That’s where I come in. Inside this podcast, you’ll learn how to start, grow, and scale a profitable Etsy business, generate passive income on autopilot, and free up your time—so you can make more money while working less and finally create the freedom you’ve been chasing. Hey, I’m Jacqueline—boy mom, former teacher, and a serial side hustler who tried everything to make money online. From virtual assistance to MLMs to Print on Demand, nothing clicked. I was chasing success but found nothing but burnout and frustration. That all changed when I stopped trading time for money and cracked the code on selling digital products on Etsy. I built multiple successful Etsy shops, became a Top 0.1% Etsy Seller, and turned my business into a multiple six-figure machine—all without packing orders or being glued to my laptop. Now, I help entrepreneurs like you ditch the overthinking, skip the guesswork, and start making real money with digital products. This business has given me the freedom to be more present with my family, live life on my own terms, and create a future on my own schedule. I’ve mastered a strategy that not only changed my life—but has the power to change yours too. And I can’t wait to share it with you! If you’re ready to turn your Etsy shop into a consistent passive income stream, grow your Etsy shop without burnout, and finally build a business that fits into your life—without relying on social media or endless hustle—this podcast is for you. It’s time to redefine success and create the freedom you’ve been chasing. So, reheat that coffee and pop in those earbuds—it’s time to start binge-listening to your new favorite podcast. Intro: Are you stuck in information overload, consuming all the Etsy advice but still don’t know what will actually make sales? Is overthinking your product or niche keeping you paralyzed in research mode instead of taking action? Do you want to start selling digital products on Etsy but feel overwhelmed on where to begin? Well, there’s a way to build a profitable Etsy business, generate passive income on autopilot, and create the time and financial freedom you’ve been craving. I’m Jacqueline Butler—a boy mom, a multiple six-figure and Top 0.1% Etsy seller, and your go-to guide for selling and scaling digital products on Etsy. And you’re listening to Six Figure Etsy Seller—the podcast that helps you turn your Etsy shop into a consistent passive income stream. We talk strategy, sales, mindset, and how to build a business that fits into your life—without social media, burnout, or endless hustle. So, reheat that coffee, pop in those earbuds, and let’s dive into today’s episode. | LEARN FROM ME | Etsy Profits PRO - Course + Coaching Program www.jacqueline-butler.com/etsyprofitspro | OTHER STEPS | FREE Masterclass: www.jacqueline-butler.com/freemasterclass FREE 5-Step Starter Guide: www.jacqueline-butler.com/starterguide FREE Facebook Community: www.jacqueline-butler.com/freegroup Website: www.jacqueline-butler.com Get In Touch: jb@jacqueline-butler.com Instagram: www.instagram.com/jacquelinebutler.co
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Episodes
2 days ago
2 days ago
Over one hundred thousand digital products sold on Etsy.
Let me say that again… not dollars — actual individual products. That means over 100,000 people clicked buy now on something I created.
And yes, that has also turned into over half a million dollars in revenue… But the truth? It’s not the number or the amount of money that matters most. It’s the story behind the sales.
Today I’m sharing exactly how I did it — no social media, no paid ads, no team, no fancy launch strategy — just consistent, data-driven action and a whole lot of messy first tries.
Whether you’re brand new and feel like you’re fumbling in the dark… Or you’ve been listing for months without the sales to show for it — I promise you, this episode is going to shift something in you.
Alright, cue the intro. Let’s do this.
xo,
Jacqueline
| LEARN FROM ME |
Etsy Profits PRO - Course + Coaching Program
www.jacqueline-butler.com/etsyprofitspro
| OTHER STEPS |
Join My Email List & Get a FREEBIE!www.jacqueline-butler.com/freeguide
FREE 5-Step Starter Guide:www.jacqueline-butler.com/starterguide
FREE Facebook Community:www.jacqueline-butler.com/freegroup
Website:www.jacqueline-butler.com
Get In Touch:jb@jacqueline-butler.com
Instagram:www.instagram.com/jacquelinebutler.co
| MY FAVE RESEARCH TOOLS |
eRankhttps://erank.com?fpr=jackie31
Insight Factoryhttps://insightfactory.app/
Alurahttps://www.alura.io/?via=jacqueline
Tuesday Jun 24, 2025
Tuesday Jun 24, 2025
You’ve got ideas. Maybe too many. One minute you're designing planners, the next it’s wall art, and suddenly you're knee-deep in a Pinterest spiral wondering if you should be selling bachelorette party games instead. Sound familiar?
If you’ve ever felt like you're just guessing what to sell on Etsy—hoping your next listing magically takes off—you are so not alone.
But here’s the secret: I never guess. Not anymore. Because there are four research tools I use every single time I create a new digital product—tools that tell me what’s trending, what buyers are actually searching for, and where the opportunity sweet spots really are.
Today, I’m walking you through all four—so you can stop creating in the dark and start building a shop based on real, proven data. This is the part no one talks about. The behind-the-scenes strategy that separates the sellers making “meh” money… from the ones making passive profit on repeat.
So if you’ve ever wondered, “What should I even sell?”—this episode is your answer
xo,
Jacqueline
| LEARN FROM ME |
Etsy Profits PRO - Course + Coaching Program
www.jacqueline-butler.com/etsyprofitspro
| SHOW MENTIONS |
eRankhttps://erank.com?fpr=jackie31
Insight Factoryhttps://insightfactory.app/
Alurahttps://www.alura.io/?via=jacqueline
| OTHER STEPS |
Join My Email List & Get a FREEBIE!www.jacqueline-butler.com/freeguide
FREE 5-Step Starter Guide:www.jacqueline-butler.com/starterguide
FREE Facebook Community:www.jacqueline-butler.com/freegroup
Website:www.jacqueline-butler.com
Get In Touch:jb@jacqueline-butler.com
Instagram:www.instagram.com/jacquelinebutler.co
Tuesday Jun 17, 2025
Tuesday Jun 17, 2025
Everyone’s talking about making sales on Etsy… But no one’s talking about profit. You see the TikToks claiming “I made $30,000 this month!” You see the Instagram reels saying, “I got 5,000 orders last quarter!” And it sounds amazing—until you realize no one’s telling you what they actually made after fees, production costs, shipping, returns, material costs, alllll that stuff.
The truth? Is that a lot of Etsy sellers are working their tails off for pennies. They’re glorifying revenue and hiding the reality of razor-thin profit margins.
And friend… if you’re building a business around your life—you cannot afford to chase sales that don’t pay you. That’s why in today’s episode, I’m breaking down the real money math and revealing the most profitable thing you can sell on Etsy.
Not the trendiest. Not the flashiest.But the most scalable, sustainable, and smart product that can actually put money in your pocket without sacrificing your sanity.
So If you’ve ever wondered or struggled with What you should really be selling on Etsy?”—this is the episode you don’t want to miss.Grab your coffee, open your notes, and let’s talk about the product that changed everything for me… and could do the same for you.
xo,
Jacqueline
| LEARN FROM ME |
Etsy Profits PRO - Course + Coaching Program
www.jacqueline-butler.com/etsyprofitspro
| OTHER STEPS |
Join My Email List & Get a FREEBIE!www.jacqueline-butler.com/freeguide
FREE 5-Step Starter Guide:www.jacqueline-butler.com/starterguide
FREE Facebook Community:www.jacqueline-butler.com/freegroup
Website:www.jacqueline-butler.com
Get In Touch:jb@jacqueline-butler.com
Instagram:www.instagram.com/jacquelinebutler.co
| MY FAVE RESEARCH TOOLS |
eRankhttps://erank.com?fpr=jackie31
Insight Factoryhttps://insightfactory.app/
Alurahttps://www.alura.io/?via=jacqueline
Tuesday Jun 10, 2025
Tuesday Jun 10, 2025
You want to start an Etsy shop. You’ve got the itch, the ideas, maybe even the Canva tab open… but then the confusion hits.
Wait—should I be selling printables? Or digital products?
Are they the same? Which one is easier? What actually sells?
And now you’re spiraling because every YouTube video and TikTok is shouting something different and you’re one wrong click away from giving up.
I get it. Because I’ve been there.
But today’s episode? We’re clearing the fog.
Because not only is this decision way simpler than you think—it might actually be the thing that finally gets your shop up and running.
So if you’ve been spinning in circles wondering what to sell or where to start, this one’s for you.
Grab your coffee, close all 37 of your Etsy-related browser tabs, and let’s break down the difference between digital products and printables—so you can stop guessing and start creating.
xo,
Jacqueline
| LEARN FROM ME |
Etsy Profits PRO - Course + Coaching Program
www.jacqueline-butler.com/etsyprofitspro
| OTHER STEPS |
Join My Email List & Get a FREEBIE!www.jacqueline-butler.com/freeguide
FREE Masterclass:www.jacqueline-butler.com/freemasterclass
FREE 5-Step Starter Guide:www.jacqueline-butler.com/starterguide
FREE Facebook Community:www.jacqueline-butler.com/freegroup
Website:www.jacqueline-butler.com
Get In Touch:jb@jacqueline-butler.com
Instagram:www.instagram.com/jacquelinebutler.co
| MY FAVE RESEARCH TOOLS |
eRankhttps://erank.com?fpr=jackie31
Insight Factoryhttps://insightfactory.app/
Alurahttps://www.alura.io/?via=jacqueline
Tuesday May 27, 2025
Tuesday May 27, 2025
May. Freaking. Cember.If you’re a mom, you already know what that word means deep in your soul. It’s the May version of December—field trips, concerts, parties, early pickups, spirit week, art shows, sports tournaments, last-minute cupcakes, and emotional breakdowns in Target because your kid forgot to tell you it's "dress like a book character" day. All stacked on top of a life that was already full.
And yet… my business hasn’t skipped a beat.
Because this year? This May? It hit different for me.
Because for the first time, I didn’t feel like I was drowning. I felt present. I felt grateful. I felt in control. Not because life slowed down... but because I finally built a business that worked around my real life.
So if you’re exhausted, overwhelmed, and wondering if it’s even possible to build something of your own without sacrificing your time, your energy, or your family—today’s episode is for you.
So grab your coffee, take a breath, and let’s talk about why Etsy digital products are the best business model for moms—especially during the craziest season of the year.
xo,
Jacqueline
| LEARN FROM ME |
Etsy Profits PRO - Course + Coaching Program
www.jacqueline-butler.com/etsyprofitspro
| OTHER STEPS |
Join My Email List & Get a FREEBIE!www.jacqueline-butler.com/freeguide
FREE Masterclass:www.jacqueline-butler.com/freemasterclass
FREE 5-Step Starter Guide:www.jacqueline-butler.com/starterguide
FREE Facebook Community:www.jacqueline-butler.com/freegroup
Website:www.jacqueline-butler.com
Get In Touch:jb@jacqueline-butler.com
Instagram:www.instagram.com/jacquelinebutler.co
| MY FAVE RESEARCH TOOLS |
eRankhttps://erank.com?fpr=jackie31
Insight Factoryhttps://insightfactory.app/
Alurahttps://www.alura.io/?via=jacqueline
Tuesday May 20, 2025
Tuesday May 20, 2025
So your Etsy shop is open. You’ve got a few products up. You’re tweaking your tags, maybe even watching a few tutorials on YouTube while sipping your iced coffee…
But something still feels… off.
You’re not getting the traction you want.
You’re second-guessing yourself every five minutes.
And you’re wondering, “Is it me? Is Etsy broken? Should I just quit?”
Friend, no. You are not broken. Etsy is not broken.
But the way you're showing up for your shop? That might need a little reset.
This is Part 3 of the Etsy Seller Mistake Series—where we’re talking about the things that happen after you’ve launched your shop.
The panic. The promoting. The burnout. The ghost town vibes. The urge to redo everything and burn it all down.
So grab your coffee, get cozy, and let’s talk about the things you do NOT want to do once your shop is live.
xo,
Jacqueline
| LEARN FROM ME |
Etsy Profits PRO - Course + Coaching Program
www.jacqueline-butler.com/etsyprofitspro
| OTHER STEPS |
Join My Email List & Get a FREEBIE!www.jacqueline-butler.com/freeguide
FREE Masterclass:www.jacqueline-butler.com/freemasterclass
FREE 5-Step Starter Guide:www.jacqueline-butler.com/starterguide
FREE Facebook Community:www.jacqueline-butler.com/freegroup
Website:www.jacqueline-butler.com
Get In Touch:jb@jacqueline-butler.com
Instagram:www.instagram.com/jacquelinebutler.co
| MY FAVE RESEARCH TOOLS |
eRankhttps://erank.com?fpr=jackie31
Insight Factoryhttps://insightfactory.app/
Alurahttps://www.alura.io/?via=jacqueline
Tuesday May 13, 2025
Tuesday May 13, 2025
So you opened your Etsy shop, added some listings, maybe even got a sale or two... but things aren’t taking off the way you hoped. Maybe you’re wondering if something’s broken—or worse, if you’re just not cut out for this.
Friend, take a deep breath. You’re not broken. You’re not behind. But you might be making a few common Etsy mistakes that are super easy to fix once you know what to look for.
In today’s episode—Part 2 of my Etsy Seller Mistake Series—we’re diving into the things that silently sabotage your shop setup, your SEO, your listings, and the customer experience… and most sellers don’t even realize they’re doing them.
So grab your coffee, get cozy, and let’s clean this up together.
xo,
Jacqueline
| LEARN FROM ME |
Etsy Profits PRO - Course + Coaching Program
www.jacqueline-butler.com/etsyprofitspro
| OTHER STEPS |
Join My Email List & Get a FREEBIE!www.jacqueline-butler.com/freeguide
FREE Masterclass:www.jacqueline-butler.com/freemasterclass
FREE 5-Step Starter Guide:www.jacqueline-butler.com/starterguide
FREE Facebook Community:www.jacqueline-butler.com/freegroup
Website:www.jacqueline-butler.com
Get In Touch:jb@jacqueline-butler.com
Instagram:www.instagram.com/jacquelinebutler.co
| MY FAVE RESEARCH TOOLS |
eRankhttps://erank.com?fpr=jackie31
Insight Factoryhttps://insightfactory.app/
Alurahttps://www.alura.io/?via=jacqueline
Tuesday May 06, 2025
Tuesday May 06, 2025
If you’re sitting there wondering, “Why isn’t my Etsy shop taking off like hers?”—this episode is for you.
Because sometimes, the key to growing a successful Etsy shop isn’t about doing more... it’s about avoiding the things that quietly sabotage your growth.
In today’s episode, I’m kicking off a brand-new 3 part series: The Etsy Seller Mistake Series. And we’re starting with some of the BIGGEST mistakes Etsy sellers make—especially in the beginning.
I’m talking mindset traps, product flops, and alllll the bad advice floating around out there that could be holding you back.
So grab your coffee, get cozy, and let’s dive into the things you don’t want to do on Etsy.
xo,
Jacqueline
| LEARN FROM ME |
Etsy Profits PRO - Course + Coaching Program
www.jacqueline-butler.com/etsyprofitspro
| OTHER STEPS |
Join My Email List & Get a FREEBIE!www.jacqueline-butler.com/freeguide
FREE Masterclass:www.jacqueline-butler.com/freemasterclass
FREE 5-Step Starter Guide:www.jacqueline-butler.com/starterguide
FREE Facebook Community:www.jacqueline-butler.com/freegroup
Website:www.jacqueline-butler.com
Get In Touch:jb@jacqueline-butler.com
Instagram:www.instagram.com/jacquelinebutler.co
| MY FAVE RESEARCH TOOLS |
eRankhttps://erank.com?fpr=jackie31
Insight Factoryhttps://insightfactory.app/
Alurahttps://www.alura.io/?via=jacqueline
Tuesday Apr 29, 2025
Tuesday Apr 29, 2025
You don’t build wealth by working harder. You build it by creating multiple streams of income that work for you—while you’re sleeping, walking your kids home from school, or reading a spicy book with an oat milk latte in hand.
And the best part? You don’t need to be a tech genius, have 100K followers, or invest thousands of dollars to get started.
In today’s episode, I’m walking you through the real secret to building wealth—multiple streams of passive income—and why Etsy is the smartest place to start.
If you're ready to stop trading time for money and start creating real freedom, this one's for you. So grab your coffee, get cozy, and let’s get into it.
xo,
Jacqueline
| LEARN FROM ME |
Etsy Profits PRO - Course + Coaching Program
www.jacqueline-butler.com/etsyprofitspro
| OTHER STEPS |
Join My Email List & Get a FREEBIE!www.jacqueline-butler.com/freeguide
FREE Masterclass:www.jacqueline-butler.com/freemasterclass
FREE 5-Step Starter Guide:www.jacqueline-butler.com/starterguide
FREE Facebook Community:www.jacqueline-butler.com/freegroup
Website:www.jacqueline-butler.com
Get In Touch:jb@jacqueline-butler.com
Instagram:www.instagram.com/jacquelinebutler.co
| MY FAVE RESEARCH TOOLS |
eRankhttps://erank.com?fpr=jackie31
Insight Factoryhttps://insightfactory.app/
Alurahttps://www.alura.io/?via=jacqueline
Tuesday Apr 22, 2025
Tuesday Apr 22, 2025
I had no clue that selling some cringey Cricut crafts at a folding table in 2016 would be the start of something that would completely change my life. That it would lead me to quitting my job, building a multiple six-figure online business, retiring from teaching, and creating the freedom I used to only dream about.
In today’s episode, I’m taking you on a behind-the-scenes journey—how Etsy became my gateway drug to online business. This episode is for you if you’ve ever felt like you’re meant for more but you have no clue what that looks like yet.
Trust me, friend. You don’t need to see the whole path. You just need to start. And Etsy? That just might be your gateway too.
So grab your coffee, get cozy, and let’s talk about the beautiful, messy, unpredictable journey that brought me here—and can bring you to your dream life too.
xo,
Jacqueline
| LEARN FROM ME |
Etsy Profits PRO - Course + Coaching Program
www.jacqueline-butler.com/etsyprofitspro
| OTHER STEPS |
Join My Email List & Get a FREEBIE!www.jacqueline-butler.com/freeguide
FREE Masterclass:www.jacqueline-butler.com/freemasterclass
FREE 5-Step Starter Guide:www.jacqueline-butler.com/starterguide
FREE Facebook Community:www.jacqueline-butler.com/freegroup
Website:www.jacqueline-butler.com
Get In Touch:jb@jacqueline-butler.com
Instagram:www.instagram.com/jacquelinebutler.co
| MY FAVE RESEARCH TOOLS |
eRankhttps://erank.com?fpr=jackie31
Insight Factoryhttps://insightfactory.app/
Alurahttps://www.alura.io/?via=jacqueline